Srirangam Srinivasa Rao (1910–83), popularly known as Sri Sri, was a widely acclaimed Telugu poet and public personality who championed the cause of oppressed people for more than five decades. Sri Sri is known as Mahakavi (great poet) in Telugu poetry. Born in Visakhapatanam, Sri Sri graduated in zoology from Madras Christian College in 1931. He was the editor of Vishakha weekly (1932) and news editor of Andhra Prabha daily (1939–42). He worked in All India Radio, New Delhi (1942), as a laboratory assistant in a military establishment in Lucknow (1943), as an employee in Nizam Nawab Reform Secretriate (1946), and as an employee in Anandha Vani (1946–9). He settled in Royapettah, Madras in 1947.